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Blueocean Persona Helps Bolster Segmentation Efforts
Organizations still face challenges when trying to identify and understand their digital consumers. Despite having access to consumer data, retailers aren’t always able to successfully harness it. Blueocean Market Intelligence…
News April 6Christopher & Banks Enhances ‘Customer First’ Strategy With Epicor
Christopher & Banks, a casual women’s apparel retailer, has selected a series of retail solutions from Epicor Software Corporation to support its “Customer First” strategy and commitment to operational excellence.…
News April 6Five Ways To Use Product Intelligence To Win Customers
Let’s face it: Competition in commerce is getting fiercer every day. Whether it’s the big online sites that have massive selections and almost-free shipping, or the emerging innovators that offer…
Executive Viewpoints April 6Using Mobile In Store To Pull The Consumer Through The Buy Cycle
As many as 75% of consumers are using their mobile devices while in store, according to a recent study by InReality. A consumer’s mobile device offers retailers and brands a…
Executive Viewpoints April 6The New First Impression: How The “@” Symbol Can Make Or Break Consumer Loyalty
By Holly Pavlika, Collective Bias Data from Internet Retailer’s recent 2015 Social Media 500 shows online merchants are stepping up their focus on social marketing. With more than 74% of…
Executive Viewpoints April 6ACK Boosts Revenue 25% By Automating Product Listing Ads
For retailers, getting found online is half the battle for boosting e-Commerce traffic and sales. ACK, a specialty paddle sports and outdoor adventure retailer, relies on traditional online marketing tactics…
Features April 6“Ugh! It’s Him Again.” How To Deal With Difficult Customers
By David Bozin, Bindo His reputation preceded him. Your co-workers scattered when they saw him coming, but you were too new to know any better so you asked how you…
Executive Viewpoints April 3Shiseido Exec: Mobile Apps Help Empower And Connect Beauty Consultants
With smartphones and tablets in hand, store associates can access a wealth of information, such as product information and prices, customer profiles and inventory levels across channels. Cosmetics manufacturer Shiseido…
Features April 3How ULTA Is Leveraging Technology To Connect With Customers
The success speaks for itself at ULTA Beauty: The company has grown 20% in the last year and has increased its store count to 774 (100 new stores per year…
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