Retail TouchPoints

Pop-ups are a great way for brands to connect with shoppers in a more intimate way. Whether they’re launching a new product or simply looking to boost brand awareness and…

Fashion Innovation Portfolio Helps Retailers Use Data To Address Consumer Demand

Fashion trends change at a rapid pace, which means retailers in this category need to constantly track and respond to customer demands, and alter their inventory accordingly. Attune Consulting is…

SGS Supply Chain Solution Powered By T Transparency Aims To Improve Supply Chain Visibility

In order to improve supply chain visibility, brands, manufacturers and suppliers must collaborate, communicate and constantly share product data.   Trace One and SGS partnered to launch SGS Supply Chain…

Improving The Customer Experience And The Bottom Line In The Store Of The Future

How well do you know and communicate with your customers? Are you ready to harness technology to treat customers as individuals rather than campaigns? Modern technology is already starting to…

QVC To Buy Zulily For $2.4 Billion

Liberty Interactive Corporation, the parent company of home shopping network QVC, has acquired e-Commerce daily deal site zulily for approximately $2.4 billion. The transaction is expected to be completed in…

Synchrony Financial Integrates Samsung Pay Into Credit Cards

Private label credit card provider Synchrony Financial now allows Synchrony Bank-issued credit cards to be accessed through Samsung Pay. The new mobile payment service is expected to launch in September…

Birchbox Co-CEO Steps Down From Role

Hayley Barna, Co-CEO and Co-Founder of Birchbox, has decided to step down from her day-to-day role within the company, according a statement. However, she will remain with Birchbox as an…

CurrentC Launch Potentially Delayed Beyond 2015

CurrentC, the mobile payments app created by the Merchant Customer Exchange (MCX), may not launch in 2015 as initially planned, according to Brian Mooney, CEO of MCX, in an interview…

It’s Time To Think About Earned Loyalty Not Paid Loyalty

By Ian Truscott, Tahzoo CMOs think about digital marketing strategies and how to measure themselves often in terms of “paid,” “owned” and “earned,” especially when it comes to media attention.…