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Kroger Focuses on Execution as Shoppers Remain Under Pressure
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Retailers, Heads Up: Google Just Invented The Mobile Browser
Self-driving cars? Hot-air balloon Internet-delivery? Alchemy-tech projects from Google X’s laboratory. Now, finally the Mountain View scientists launch a moonshot project that has immediate impact on our retail economy: the invention of…
Executive Viewpoints January 5Strap Analyzes Consumer Data To Increase Marketing Campaign Relevance
With personalization a key goal among retailers today, merchants must find out how to gather, understand and leverage consumer data to build out relevant marketing campaigns. Data analytics platform Strap…
News January 5Elastic Path Introduces Adobe-Compatible Commerce Platform
Elastic Path Software has released two versions of its commerce solution, Elastic Path Commerce and Elastic Path Commerce for Adobe Marketing Cloud. The Commerce platforms allow retailers to deliver advanced…
News January 5Retailers Are Missing The Boat On Retargeting, But They Don’t Have To
Digital ads today tend to follow us around the Internet. One minute you are casually browsing for a new laptop bag or pair of shoes, and next thing you know,…
Executive Viewpoints January 5Four Ways To Improve The Customer Experience In 2016
The customer experience has evolved into a major differentiator in today’s marketplace. Not only can it inaugurate customer loyalty and retention, but it can instantaneously alter a brand’s image based…
Executive Viewpoints January 575% Of Shoppers Say Brick-And-Mortar Personalization Continues To Fall Short
As retailers strive to understand the consumer throughout the path to purchase, they are putting in more effort to personalize their offerings across channels. However, numerous studies reveal that a…
News January 5Kroger To Launch Small Format Fresh Foods Banner
Kroger, the nation’s largest traditional supermarket chain, is embracing the enthusiasm around fresh, local, organic and natural foods. The retailer plans to open a 27,000-square-foot store in Gig Harbor, Wash.…
News January 4The Laptop Is Dead: How Mobile Now Really Means Mobile
By Stephan Schambach, NewStore “The king is dead! Long live the king!” This proclamation dates back to the 13th century, and ensured a smooth, uninterrupted momentum of rule. Rather than…
Executive Viewpoints January 4Target Names Longtime Exec As New Chief Stores Officer
Target has promoted Janna Potts to EVP and Chief Stores Officer, replacing Tina Tyler in the role, effective immediately. Potts will be responsible for leading Target’s 1,805 U.S. stores and…
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