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70% Of Brands Splurge On E-Commerce, Yet Only Half Optimize Its Profitability
Although 70% of B2B and B2C brands have spent more than $1 million to establish e-Commerce sites, only half agree that their e-Commerce system helps them be as profitable as…
News April 12Needle Marketing Cloud Builds Brand Advocacy Among Customers
Needle has released its Advocate Marketing Cloud, a suite designed to assist marketers and e-Commerce professionals generate traffic, improve the online shopping experiences and drive sales. With the cloud solution,…
News April 12Impact Power Technologies Batteries Minimize Device Downtime
Impact Power Technologies (IPT) has manufactured a series of batteries designed to help retail businesses save money on power, and prevent mid-shift battery failures that can result in device downtime…
News April 11Symphony EYC Acquires Fifth Dimension As Retailers Revamp Store Planning
Symphony EYC, a provider of consumer insights technology, has acquired category management and store planning solutions provider Fifth Dimension for an undisclosed sum. The combined companies can provide retailers and…
News April 11Amazon Gives CEO Titles To Two Longtime Execs
As Amazon continues to grow beyond online commerce, the titles of two of its longtime execs have been updated. The retail giant named Andy Jassy CEO of Amazon Web Services…
News April 11RetailMeNot Acquires GiftCard Zen, Enters Secondary E-Gifting Market
Digital online savings destination RetailMeNot has acquired secondary gift card marketplace GiftCard Zen for $22 million in cash considerations, plus up to an additional $11 million based on specific performance…
News April 11Automation: Simplifying The Complexity Of Omnichannel Fulfillment
By Ken Fleming, Eyefreight In an era where Amazon’s two-day shipping reigns, customer demand has skyrocketed, and expectations for rapid order fulfillment have put retailers on the defense, there’s never…
Executive Viewpoints April 11Walmart Marketing Exec Departs Company For Own Startup
Walmart’s VP of Marketing Brian Monahan has abruptly left the retailer. Monahan will be returning to NewCo, a San Francisco-based business-conference firm he founded in 2012.
News April 11Retail Success In The ‘Era Of I’
Retailers know that they need to be focused on pleasing the individual in order to be successful in what is called the “Era of the Individual – Era Of I,”…
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