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Target EVP and Chief Digital and Revenue Officer Sarah Travis on the Target Plus Marketplace Strategy
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Academy Sports + Outdoors Taps Lowe’s Exec As CMO
Sporting goods retailer Academy Sports + Outdoors has named Thomas “Tom” Lamb as its new Executive VP and Chief Marketing Officer (CMO). Lamb brings 25 years of experience in marketing,…
News May 4
Affirm CMO Brings Extensive Retail, CPG Experience
Financial technology company Affirm announced it has hired Carl Gish, VP of eBay, to be its first CMO. Gish will be responsible for enhancing and building Affirm’s global brand as…
News May 4How Will Apple Bounce Back From Its First Loss In 13 Years?
Apple, a business well known far and wide for its constant innovation and financial success, hit its first fiscal bump in more than a decade. Sales fell 13%, while profit…
Executive Viewpoints May 4
Zappos Takes Action On Sustainability With Carbon Offset Purchases
Earth Day has recently passed, but Zappos is seeking to make an impact toward promoting sustainability that goes beyond a single date. Through the implementation of a carbon offset purchase…
Features May 4Dealmoon Targets Men With Mother’s Day Gift Guidance
It’s been said that men shop out of guilt, and that just may be true. But apparently they don’t do it very well, at least not for Mother’s Day. Nearly…
News May 3Kmart Appeals To Gardeners With Lifetime Plant Replacement Guarantee
As spring sends many people outside to work on their lawns and gardens, Kmart is giving these consumers a chance to re-green their gardens for as long as they want…
News May 31-800-FLOWERS Automates Gift Recommendations
Still wondering what to get Mom for Mother’s Day? Move over Watson…GWYN can help. GWYN, which stands for “Gifts When You Need,” is an artificial intelligence-powered gift concierge that uses…
News May 3
Holiday Preview: Five Keys For Successful Omnichannel Retail
Last holiday season, my friend found herself in a bit of a gift-giving fiasco. A present her brother had purchased for her — a subscription to a “Tea of the…
Executive Viewpoints May 3
Analyze This: 6 Ways Retailers Put Artificial Intelligence To Work
When a shopper walks into a retail store or visits a retailer’s website, data science isn’t likely top-of-mind. But everything — whether it’s physical or online — is strategically placed…
Executive Viewpoints May 3
