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‘Tis The Season For Scams: How Blockchain Helps Prevent Brand Fraud
When consumers fire up their credit cards to buy hundreds of billions worth of holiday cheer online this season, scammers will be there to collect their share from Santa, too.…
Executive Viewpoints December 13Omnichannel Game Of Thrones
If the customer is the Holy Grail to our Brand and Sales organization and Omnichannel is the new Kingdom, why do we continue the constant battle between E-Commerce and Stores?…
Executive Viewpoints December 13Bold Metrics Rebrands, Expands Into Sports And VR
Fashion Metrics, which provides machine learning technology designed to deliver a truly personalized fit and sizing experience, has renamed itself Bold Metrics. In addition to the rebranding, the company is…
News December 13Keep Brand Equity Consistent Through The New Last Mile
Remember when e-Commerce was seen as a platform that was really only useful for commodities like electronics and books? Nobody was going to buy apparel online because they can’t touch…
Executive Viewpoints December 13Mantele Releases Location-Based Inventory Search Tool
Mantele has unveiled a location-based search and discovery platform for local store inventories, giving retailers the ability to list their inventory online. Mantele currently searches and provides inventory data for…
News December 12TalentClick Adds Team Analytics To Assessment Platform
TalentClick has added a Team Analytics functionality to its personality assessment platform to gain a better analysis of the dynamics within a team. Team Analytics is designed to provide users…
News December 12Online Communities Hold The Key To High Shopper Confidence
If a retailer hasn’t already caught wind of the online communities bandwagon, they better hop on soon. As many as 70% of companies who use communities believe that their customers…
News December 12Nordstrom Taps Chatbots To Assist Holiday Shoppers
Nordstrom is jumping on the chatbot bandwagon for the holidays. The retailer has partnered with Snaps, a New York-based mobile messaging platform, to launch a shopping assistant for Facebook Messenger…
News December 12Promotions Prevail As Holiday Discounts Increase 52%
The deep discounting that dominated Thanksgiving weekend was not an anomaly. The holiday season as a whole has been affected by consumers’ expectations of reduced prices. In 2016, orders using…
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