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How To Fix The Store
To achieve today’s omnichannel objectives, retailers need to look at the store in a more holistic way. The store is playing a significantly different role than in the past. The…
News January 18
In-Store Customer Engagement: Old Challenges, New Solutions
Retailers today have an array of tools to engage shoppers in the physical store, from kiosks to interactive digital displays to “smart” dressing rooms. What’s new is the ability to…
News January 18
eBay Beats Amazon For 81% Of Marketplace Sellers
Amazon is an e-Commerce leader in so many areas, it’s natural to assume it’s also the number one destination for marketplace sellers. But in this area the retail king has…
Features January 18A Fulfillment And Logistics Guide For Subscription Box Brands
By Maria Haggerty, Dotcom Distribution Subscription boxes have quickly gone from a niche product category to a mainstream retail offering. As emerging subscription commerce brands and traditional retailers race to…
Executive Viewpoints January 17
A New Era Of Digital Signage
Historically, retailers used digital signage to push marketing messages, offers and deals to in-store shoppers. However, consumers today are expecting more compelling, timely and relevant content as they’re browsing in…
News January 17Salesforce Integrates Commerce Cloud With Facebook Dynamic Ads
Brands can now leverage Commerce Cloud and Facebook in new ways to deliver relevant product information and drive conversion. Salesforce is demonstrating the platform at booth #3431 at the NRF Big Show…
News January 17
Priceless Perspectives On Tying Data & Insights To Powerful Customer Experiences
In this episode, RTP’s Editorial Director Andrew Gaffney sits with Linda Kirkpatrick, Executive VP of Merchants & Acceptance at MasterCard, at NRF Big Show. During the discussion, Kirkpatrick shares her…
News January 17
Storyselling Marries Content And Commerce To Build Long-Term Loyalty
Many brands are embracing the convergence of content and commerce known as “storyselling” — even though metrics around its effectiveness are still being developed. The ROI of storyselling can be…
Features January 17Alipay Expands Mobile Payment App Services To North America
Alipay, a digital payment platform based in China, has expanded its in-store mobile lifestyle and payments service to the North American retail market as it seeks to enhance the shopping…
News January 17
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