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Three Red Flags That Your App Is Failing You
By Antony Edwards, Eggplant Every day seems to bring another headline about a web site being down or an app being unavailable — from Instagram to J.Crew to Walmart, it’s…
Executive Viewpoints May 24
Leverage Payment Platforms For Precision Marketing Aimed At Chinese Consumers
In this age of big data, social media and integrated marketing ecosystems, it’s sometimes hard to know who owns the customer. Traditionally, the merchant, retailer or brand tends to “own”…
Executive Viewpoints May 24
As Department Stores Struggle To Drive Sales, TJX, Walmart And Target Soar
The great Q1 results from Walmart and Target indicate that these top players have been doing everything they can to keep up with both Amazon and the shopper’s needs —…
News May 24#RIC19: Why Brands Should Strive For ‘Irrational Loyalty’ From Shoppers
Retailers seeking to build customer loyalty must appeal as much to shoppers’ emotions as to their rational brains — perhaps even more so. Deb Gabor, CEO and Founder of Sol…
News May 23#RIC19: Retailwinds Sees Long-Term ROI From Accepting Alternative Payments
Reaching a new audience always comes with new challenges, and the path to success can be even trickier if that audience has divergent payment preferences. RTW Retailwinds discussed its own…
News May 23
Zaius Debuts Data-Powered Marketing Assistant
Zaius, a CRM platform provider, has launched Zam, a data science-powered marketing assistant. The tool combines the shopper visibility of a customer data platform and the cross-channel campaign functionality of…
News May 23
Zebra Technologies Expands Shopper-Facing Kiosk Capabilities
Zebra Technologies, a manufacturer and seller of enterprise visibility and data capture solutions, has introduced the 10-inch CC6000 and five-inch CC600 Customer Concierge kiosks. These kiosks offer shoppers quick access…
News May 23
Leading Retailers Are Overcoming Analysis-Paralysis
There is a lot of talk about data-led, people-based marketing, but I’m often surprised to find that some retailers are not acting on the real opportunities to harness the power…
Executive Viewpoints May 23Study: Better Personalization Can Entice 44% Of Shoppers To Switch Brands
Marketers are sold on the benefits of personalization: 88% say they have seen an increase in business from using personalization tactics. The catch, however, is that consumers are quick to…
News May 22
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