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Causation or Coincidence? The Need for Incrementality Measurement in Retail Media
Retail media has been all the rage for the last couple of years, and for good reason. For…
Executive Viewpoints January 23
UPDATED: Activist Investor Pushes for Response to Takeover Bid as Macy’s Announces Layoffs, Store Closures
[Editor’s Note 1/23/24: This story was updated on Jan. 22 to include details from a Jan. 21 statement…
News January 22
Kirkland’s Promotes COO to CEO Post
Home decor and furniture retailer Kirkland’s, Inc., has promoted Amy Sullivan to CEO, effective February 4, 2024. She…
News January 22
From Huggies to Depends: How Kimberly-Clark Deepens Digital Offerings with Click-by-Click Analysis
Despite having been around for more than 150 years, Kimberly-Clark doesn’t have a whole lot of name recognition…
Features January 22
Skechers Selects Inventory and Planning Decision Support Solution
Skechers will deploy the Digital Brain platform from o9 Solutions to enhance support for its planning and decision-making…
News January 22
Dynamic Creative Optimization Decoded: A Masterclass for Retail Success
In the dynamic world of retail, businesses face the ongoing challenges of rising advertising costs alongside a swiftly…
Executive Viewpoints January 22
The Booth and Beyond: What NRF 2024 Tells Us About the State of the Industry
Featuring: Nicole Silberstein, Ecommerce Editor, Retail TouchPoints The National Retail Federation drew 40,000+ attendees from across the retail…
Podcast January 22
Drones and Virtual Experiences: Shipt Launches Innovation Lab to Explore Delivery’s Frontier
Shipt has launched an innovation lab focused on “big thinking to centralize delivery and product experiments across the…
News January 19
Best Buy Canada to Operate 165 Small-Format Bell Canada Stores Under Renamed Banner
Best Buy Canada has partnered with Bell Canada to operate 165 stores in malls and smaller and mid-sized…
News January 19Top Stories
