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adtaxi Brian Mulderrig Google ViralGains

Future Forward: Zero-Party Data and the Evolution of Retail Advertising

2024 introduces distinct challenges for retail brands navigating data privacy amidst Google’s removal of cookies. Though cookie depreciation…

Executive Viewpoints March 26
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Exclusive Q&A: Queer Executive Seeks Genuine Corporate Support, not ‘Rainbow-Washing’

You may recall that last year, Target caught a lot of flak from LGBTQ+ groups for moving (and…

Features March 26
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Mockup of the water-based Olympics Opening Ceremony set to take place on the Seine River July 26.

NBCU Unveils New TV Commerce Capabilities Ahead of Summer Olympics

NBCUniversal has unveiled a series of new capabilities aimed at “bringing television advertising into the performance marketing future”…

News March 25
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Staples Simplifies Battery Recycling with New At-Home Program

To mark Earth Month in April, Staples is launching a battery recycling program that has already seen recycling…

News March 25
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One of Starbucks' Greener Stores.

Starbucks Names First North America CEO, Doubles Green Store Count as Growth Push Continues

Starbucks has reorganized its global leadership structure as it moves forward with its “Triple Shot Reinvention with Two…

News March 25
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Lowe’s Adds Shipt to Same-Day Delivery Options

Lowe’s has added Shipt to its roster of same-day delivery options, joining DoorDash and Instacart. In July 2023,…

News March 25
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Maria Renz, Global Head of Commerce at Google in a keynote session at Shoptalk.

Execs from Macy’s, ThredUp, Google, DoorDash and More Cut Through the AI Hype

Amara’s Law posits that humans tend to overestimate the impact of new technologies in the short term but…

Features March 25
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3 Ecommerce Logistics Trends that are Changing Retail Right Now

The ecommerce industry has experienced rapid growth in recent years, with global sales reaching an estimated $5.8 trillion…

Executive Viewpoints March 25

How Roku is Shaping the Shoppable Content Era

Featuring: Sarah Monahan, Head of Verticals, Roku Connected TV (CTV) is becoming a central marketing and advertising channel…

Podcast March 25
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