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The Wow Bao Dim Sum Palace in Roblox.

Wow Bao Links Loyalty Program to New Roblox Experience

Asian fast-casual restaurant chain Wow Bao is continuing its Web3 push with a new Roblox experience that is…

News April 10
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Ebay's new Shop the Look tool uses AI to help shoppers find new fashion.

Ebay Debuts AI-Powered Fashion Curation Tool

Ebay has launched Shop the Look, a new AI-powered curation tool for fashion shoppers. U.S. and UK shoppers…

News April 10
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The Dark Side of the Surveillance Economy and What Retailers Should Do About It

Businesses across the spectrum have benefited hugely from the rise of the “surveillance economy” — the business of…

Features April 10
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Balancing Customer Loyalty in an Age of Growing Business Costs

Since 2020, the global economy has sat on pins and needles as the fallout from COVID-19 rippled through…

Executive Viewpoints April 10
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Shopify is partnering with accelerator Mana Up on a new market concept to bring Hawaiian brands to NYC

Shopify Helps Hawaiian Brands Say ‘Aloha’ to NYC

Shopify is partnering with Mana Up, an accelerator and venture fund for Hawaii-based products, on an immersive market…

News April 9
Bratz direct-to-consumer dtc DTC ecommerce L.O.L. Surprise mga entertainment Minibrands rewards programs
The company behind L.O.L. Surprise!, Little Tikes, MGA’s Miniverse and other beloved toy brands, has launched its own direct-to-consumer (DTC) site and rewards program.

L.O.L. Surprise! Parent Company Goes DTC, Debuts Loyalty Program

MGA Entertainment, the company behind L.O.L. Surprise!, Little Tikes, MGA’s Miniverse and other beloved toy brands, has launched…

News April 9
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Best Buy is rolling out new gen AI assistants for customers and employees with help from Google.

Best Buy Adds Generative AI to its Customer Service Toolkit

Best Buy is expanding its partnership with Google Cloud to leverage generative AI technology for new customer service…

News April 9
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Shein branded streetcar in Toronto.

Shein Continues Canadian Charm Offensive with ‘Moving Billboard’ Campaign in Toronto

A new floral-themed streetcar has hit the streets of Toronto touting the offerings of online fashion retailer Shein…

News April 9
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Games advertising goes far beyond branded environments in Roblox. IAB's PlayFronts event explored the games advertising formats and experiences resonating with fans.

From Custom Worlds to Contextual Ads: Unlocking the Power of Games Advertising

Advertisers already have a healthy appetite for games advertising: IAB’s latest study on games advertising found that 40%…

Features April 9
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