Is Nordstrom Next On Amazon’s Shopping List? Exclusive Predictions From L2 Experts
Even before the ink was dry on Amazon’s purchase of Whole Foods, the retail industry began wondering, What…
Features November 1
Latest In: Features
AR Advances Spark Consumer Interest: Will Retailers Grab The Opportunity?
Do you remember when the world went wild over the augmented reality (AR) game Pokémon Go? It was…
Features October 31
Exclusive Q&A: How Retailers Can Escape The ‘Content Trap’
All kinds of businesses have been rocked by the digital revolution: news, music, media, transportation — and most…
Features October 30
Amway Boosts Social Engagement With Two-Pronged Marketing Approach
As a company that specializes in the use of multilevel marketing to sell its health, beauty and home…
Features October 27
Tommy Bahama, Costco, Foot Locker CEOs Chart Diverse Paths To Success
At the SAP Retail Executive Forum held earlier this month in New York City, chief executives from a…
Features October 25
Sportswear Retailer Integrates Payment Into VR Experience
The jury may still be out on whether virtual reality (VR) will truly take off as a shopping…
Features October 18
Viral Video, Focused Customer Targeting Increases Orders 135% For Biaggi
A video inspired by its star’s ability to effectively pack a carry-on bag that unexpectedly went viral has…
Features October 18
JOANN Stores Leverages Data-Driven Email To Boost Online Orders 150%
By unifying and harnessing shopper data across its platforms and stores, JOANN Stores reaped a key benefit: revitalizing…
Features October 16
2017 Holiday Tips: Personalize Promotions, Target Millennial Dads, Prepare For ‘Black November’
Channel-agnostic retail is shaping the 2017 holiday season, requiring merchants to readjust many aspects of their holiday planning,…
Features October 12Top Stories
