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Lilly Pulitzer Partners With Manhattan Associates To Boost Omnichannel Reach

Fashion brand Lilly Pulitzer has chosen supply chain commerce solution provider Manhattan Associates to power its omnichannel capabilities.

By leveraging the Enterprise Order Management and Store Order Fulfillment platforms from Manhattan Associates, Lilly Pulizer will enable cross-channel product delivery and returns. The solutions also facilitate call center order capture.

“With our growing business, the omnichannel capabilities Manhattan’s solutions provide will afford us the ability to expand our market reach, drive online traffic to our new stores, and create a seamless experience for our customers,” said Keary McNew, Chief Information Officer, Lilly Pulitzer.

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