A Beginner’s Guide to a Cookie-Free Marketing Strategy
It’s time to say goodbye to cookies. A full 60% of marketers believe the era of advertising cookies…
Executive Viewpoints October 2
Latest In: Executive Viewpoints
Gaining and Keeping Trust in the Age of AI: A Five-Point TRUST Framework for Deploying AI
Generative AI technology is progressing at breakneck speed and is predicted to change numerous aspects of our daily…
Executive Viewpoints September 29
Give the Gift of a Hyper-Personalized Shopping Experience this Holiday Season
The continued advancement of retail technology and ecommerce have set new standards for a quality online shopping experience.…
Executive Viewpoints September 28
How to Give Luxury Shoppers the Digital Experience they Desire
Despite a recent rocky economy — seized by inflation and supply chain pains — the global luxury retail…
Executive Viewpoints September 27
Due Diligence: Winning October Prime Day Prep Strategies
Last month Amazon officially announced a follow-up to Prime Day coming this October — Prime Big Deal Days…
Executive Viewpoints September 26
Is Retail Media Like Eating the Forbidden Fruit?
There will be no religious talk in this article, but I will pose a challenging question. Is the…
Executive Viewpoints September 25
Sunnier Economic Outlooks Drive Peak Season
While consumers still make plenty of online purchases, analysts expect ecommerce sales to grow more moderately in the…
Executive Viewpoints September 22
The Limited Role of AI in Ecommerce
In today’s digital age almost all of us have experienced the thrill of clicking “add to cart” and…
Executive Viewpoints September 21
In Luxury Retail, Design Trends Point to Experience
What’s the most important aspect of luxury retail design today? If you said “mastering techniques to improve in-person…
Executive Viewpoints September 20Top Stories
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