As the Holidays Approach, it’s Time to Rethink Retail Pricing Methodology…and AI Can Help
According to this recent consumer survey from McKinsey, the holiday shopping period will be longer than in previous…
Executive Viewpoints December 12
Latest In: Executive Viewpoints
4 Key App Marketing Objectives you Can Nail with Video Content
Thanks to its versatility and appeal, video content lies at the core of most inbound marketing campaigns nowadays.…
Executive Viewpoints December 11
The Secret Behind Quick-Turn Merch: A Strong Partner
From Barbie to the Super Mario Brothers movie and even the debut of Travis Kelce and Taylor Swift’s…
Executive Viewpoints December 8
The Challenges of Building a Beauty Brand and How to Overcome Them
In the beauty industry, every day brings with it the promise of innovation, creativity and, for many, the…
Executive Viewpoints December 7
Are you Customer-Obsessed? Here’s Why you Should Be
When you think of magical customer experiences, one particular brand probably comes to mind: Disney. Exceeding customer expectations…
Executive Viewpoints December 6
Why UK Retailers Should Save Some of Their Christmas Marketing Spend for Chinese New Year
Christmas in the UK is already in full swing. The UK remains a global shopping destination and traditionally…
Executive Viewpoints December 5
Retail Logistics: Boosting Efficiency and Productivity
The retail industry is facing exceptional challenges in this post-pandemic era. Customers are more demanding, less loyal and…
Executive Viewpoints December 4
The Harmonious New Workforce: Striking the Chords of the Modern Work Landscape with Offshore Talent
The era of cramped cubicles and solitary office spaces has faded into the past. In lieu of the…
Executive Viewpoints December 1
Why Ecommerce Retailers Should Prioritize Link-Building
Link-building is one of the most vital — and underutilized — pieces of the ecommerce puzzle. How vital?…
Executive Viewpoints November 30Top Stories
