Using AI to Build a More Creative, Strategic Future for Marketers
Retail marketers stand to gain much-needed support and time from AI in a sector fueled by creativity and…
Executive Viewpoints February 20
Latest In: Executive Viewpoints
Ecommerce Marketing Lessons from Q4 2023Â
Last year was an uncertain one. Though many of the economic indicators were excellent, including the low unemployment…
Executive Viewpoints February 19
How Retailers Can Use AI to Improve Customer Experience and Build Trust
In the U.S., ecommerce spending is estimated to reach $1.7 trillion by 2027 – representing over 20% of…
Executive Viewpoints February 16
Building Connected Commerce in the Age of Loneliness
In May 2023, the U.S. Surgeon General declared the country had entered a loneliness epidemic, which could prove…
Executive Viewpoints February 15
How the Not-Amazons of the World Should Approach Commerce Media
All eyes in the retail world are on opportunities in commerce media right now — and rightfully so,…
Executive Viewpoints February 14
Decoding the Algorithms of Amazon: Understanding How Consumer Demand Impacts Ecommerce
It’s hard to remember, but before the roads were filled with Amazon trucks delivering our packages in two…
Executive Viewpoints February 13
Don’t Fall Victim to a Cyber Attack: A Shopper’s Guide to Cybersecurity
Shopping is one of life’s simple pleasures. It’s a way to treat ourselves, and to indulge in a…
Executive Viewpoints February 12
During the Holidays, Small and Mid-Sized Businesses Feel the Impact of Retail Crime
Retail crime was a hot topic throughout 2023, and it’s easy to see why. According to the National…
Executive Viewpoints February 9
With Retailers Thinking Like Media Owners, Media Owners Must Think Like Retailers
The growth of retail media networks (RMNs) in recent years has been impressive. As the world moves away…
Executive Viewpoints February 8Top Stories
