Latest In: Executive Viewpoints

Digital Operational Resilience Act Michael Bilotta stablecoin Worldline

Rethinking Payments for Subscription and Digital Commerce in 2026

The digital goods and services industry is navigating a period of significant transformation. From entertainment platforms to streaming…

Executive Viewpoints April 13
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The Habit Economy: What the Fastest-Growing Retail Brands Reveal About Digital Loyalty

Retail growth used to hinge on the first win: the first click, the first purchase, the first viral…

Executive Viewpoints April 10
ci&t Marcelo Vessoni

Accelerating AI Value in CPG: Closing the Gap Between Potential and Performance

The consumer packaged goods (CPG) industry is evolving faster than ever – and the pace of change is…

Executive Viewpoints April 9
amazon web services Controltek Siena Research Tom Meehan

Why Cash Still has an Important Role in our Digital World

When was the last time you used cash for a transaction? Many of us can go for months…

Executive Viewpoints April 8
Gerry Joyce h-e-b influencer marketing InMarket wawa

Amplifying the Incremental Impact of Influencer Campaigns

For most, influencer marketing isn’t a nice-to-have, it’s a mandate. As shoppers search for product recommendations, influencers provide…

Executive Viewpoints April 7
eMarketer Jackie Walker publicis sapient retail media networks

Why In-Store Retail Media’s Moment is Now

After years of experimentation and pilot programs, in-store retail media is entering a new phase defined by clearer…

Executive Viewpoints April 6
Jack Archer Yining "Iris" Liu

Experimentation as a Growth Engine for Modern Retail Product Teams

In the most successful product organizations, growth is not a lucky outcome or the result of a single…

Executive Viewpoints April 3
BCG Botify Charli Rogers geo Retail Economics SEO

Retail Reality and the End of Luxury Exceptionalism

For decades, luxury operated with the belief that it was insulated from the rules of retail. Scarcity, brand…

Executive Viewpoints April 2
adobe analytics Google Merchant Center Google Universal Commerce Protocol mckinsey Michelle Wood microsoft PPC Land Salesforce Wildfire Systems

Stop Simply Optimizing Ads, and Start Designing for the Shopper Journey

Many advertisers have traditionally focused on tactical considerations in their performance marketing campaigns: placement strategies, creative formats and…

Executive Viewpoints April 1
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