Driving Shopper Loyalty Through Digital Platforms
Imagine today’s typical trip to the store ― that big, complex place where we go to get all…
Executive Viewpoints March 19
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Executive Viewpoints March 15Gamification Goes Mainstream [Infographic]
Games and competition are proving to be a successful way to engage shoppers. For retailers, gaming strategies help…
Executive Viewpoints March 13Personalization In 2012: Intent Leads, Social Matures
While personalization has existed for more than a decade, Â emerging as a priority for every online retailer, 2012…
Executive Viewpoints March 13Consolidating Big Data To Create One View Of The Customer
Over the past 20 years, new technologies have helped shift how retailers market to their customers. Before the…
Executive Viewpoints March 12Develop An Interest In Pinterest: 3 Ways To Capitalize On The Latest Social Network Craze By Amanda F.…
Executive Viewpoints March 7Pricing Isn’t A Four-Letter Word
When the topic of pricing arises, retailers often anticipate an unpleasant discussion and more pressure on their annual…
Executive Viewpoints March 6Fatima’s Two Favorite White Papers Every Retailer Should Download With the growing interest in crowdsourcing and cloud computing…
Executive Viewpoints February 29Top Stories
