Latest In: Executive Viewpoints

customer behavior patterns digital signage Marcy Patzer retail Retail TouchPoints Scala

Combining Predictive Analytics And Digital Signage To Boost Retail Performance

In today’s hyper-competitive market, it is not enough for retailers to understand customer behavior — to be successful,…

Executive Viewpoints May 7
Facebook psychological reasoning social commerce

Heuristic Number 3: Scarcity — Less Is More [FastCompany]

        This social commerce image was featured in a recent FastCompany article and was created by TabJuice.com

Executive Viewpoints May 4
columnfive ColumnFive Media customer analytics demographic Lemon location Matthew Murphy personalized retail Retail TouchPoints shopper engagement shopping experience shoppingr

Will Shoppers Share More Info For A Better Shopping Experience? [Infographic]

A growing number of consumers are willing to trade their personal information for a more personalized shopping experience,…

Executive Viewpoints May 1
Business Analytics customer data customer engagement Customer loyalty e-commerce ecommerce F-Commerce Facebook Forrester Research knotice Patti Renner retail Retail TouchPoints smartphones social commerce

The Root Of 2012 Trends For Retailers

Now that Q1 2012 is just about behind us, I’d like to review where I see marketers evolving…

Executive Viewpoints April 30
Baynote cartooon customer experience Intent to Buy personalization product recommendations profiles shopping experience

Intent to Buy Cartoon #3: Relying Solely on Profiles

           People come in all shapes and sizes. Understanding the profiles of those various…

Executive Viewpoints April 27
digital word-of-mouth infographic retail retail experience Retail TouchPoints Sociable Labs social media Social Shoppers

How Social Sharing Influences Consumer Behavior [Infographic]

Social media has become a tried and true method for consumers to share their latest purchases and retail…

Executive Viewpoints April 25
brand preferences customers localization personal shoppers repeat buyers research retail Retail TouchPoints SLI Systems Thierry Costa

Tailor Site Search To Deliver More Personal Experiences, Regardless Of Device Being Used

Research shows that visitors to your site who use the search box will convert at two to three…

Executive Viewpoints April 24
authority authority rule blogs Cartoon e-commerce ecommerce Edelman Facebook FastCompany online research online shoppers research social media TabJuice.com Turst Barometer Twitter YouTube

Heuristic Number 2: Authority– The Guiding Light [FastCompany]

          This social commerce cartoon was featured in a recent FastCompany article and was created by TabJuice.com

Executive Viewpoints April 20
ColumnFive Media comScore Digital Marketing Insights eMarketer Milo Prosper mobile retail Retail TouchPoints tablet commerce tablet shoppers tablet users tablets

Why Tablet Users Are A Retailer’s Dream [Infographic]

More consumers are trading desktop and laptop computers for tablets. New tablet models are being released at an…

Executive Viewpoints April 17
Retail Trendcaster Webinar Series
Retail Strategy & Planning Series
Holiday ThinkTank