Latest In: Executive Viewpoints

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Capture The Power Of Smart Devices To Reach Today’s Connected Consumers

As consumers demand greater access to information, offers and payment functionality — anytime, anywhere, through any type of…

Executive Viewpoints April 8
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Size Does Matter: Keeping Perspective on Your Mobile Shopping Experience

Ask yourself this question: Would you design and merchandise a mall kiosk the way you would a big-box…

Executive Viewpoints April 8

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Executive Viewpoints April 8

Saturday, a new brand developed by Kate Spade New York, embodies a product aesthetic and in-store experience designed…

Executive Viewpoints April 5

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Executive Viewpoints April 3

Credit Card Fraud Prevention Essential To Retail Success In 2013

As the U.S. moves further away from recession and retail sales continue to pick up momentum, merchants must…

Executive Viewpoints April 1
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Actionable Insight From Customer Buying Patterns

Shoppers expect that when they make a purchase, they do it in groups. It is the job of…

Executive Viewpoints April 1

Taking A Native Ad Campaign Global By Liz Elting, Co-Founder and CEO, TransPerfect There’s been a lot of…

Executive Viewpoints April 1

Adidas chose iProspect, a digital marketing strategist, to estimate the value of each store locator click on the…

Executive Viewpoints March 29
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