Retailers: Say Hello To Situational Analytics
By Cassie Lancellotti-Young, VP, Optimization & Analytics, Sailthru  Voltaire once said that “with great power comes great…
Executive Viewpoints December 6
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Conversation And Community: The Pillars Of Social Commerce
How do savvy retailers get their e-Commerce engines to scale? By tapping their social customers. Infusing the e-Commerce…
Executive Viewpoints December 6Investigating The Holiday Email Inbox
By Alicia Fiorletta, Senior Editor As we make our way through the holiday season, it’s evident that retailers…
Executive Viewpoints December 5What Shoppers Want
By Garrett Eastham, Co-Founder and CEO, Compare Metrics More than ever, online shopping expectations have risen and customers…
Executive Viewpoints December 5Amazon Still Amazes, Even Before The Drones Swooped In
By Kim Zimmermann, Managing Editor Social media exploded after CBS’s 60 Minutes aired a story about Amazon developing…
Executive Viewpoints December 4Ready, Set, Shop!
Hope everyone had a wonderful Thanksgiving weekend! Whether you decided to hit the stores on Thursday, Black Friday…
Executive Viewpoints December 3Futureproofing The Fashion Business
It’s been said that the mantra of fashion is ‘seduce the consumer and control the supply chain.’ But…
Executive Viewpoints December 2Questioning The Conventional Wisdom Of Smartphones And Tablets
By Chris Todd, Chief Executive Officer at Theatro We have all been there before….too many times we walk…
Executive Viewpoints December 2Nine Marketing Musts, Delivered By A Rubber Duck
By Jill Berardi, Owner of BerardiGroup LLC When it comes to marketing brilliance, let’s just say artist Florentijn…
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