Latest In: Executive Viewpoints

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What Wins The Mobile Race: Apps Or Web Sites?

The retail industry has been in a constant state of debate regarding whether consumers prefer a mobile-optimized site…

Executive Viewpoints May 14
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Webrooming: A Retail Challenge Or Opportunity?

New research released today from Interactions concludes that showrooming is so yesterday! Well, sort of… Nowadays, shoppers are webrooming,…

Executive Viewpoints May 13
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3 Reasons To Move To Mobile POS: Small Businesses Can Compete In The Mobile Arena

Tech-savvy, empowered consumers have access to more information than ever before. With the simple tap of a smartphone…

Executive Viewpoints May 12
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How Brick-And-Mortar Retailers Can Beat Amazon’s Price Advantage

The Amazon juggernaut may seem invincible, but the e-Commerce giant actually has a major Achilles heel. Research shows…

Executive Viewpoints May 12
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What Does Big Data Mean For Retail?

By Harbinder Khera, CEO, MindMatrix Discussions of Big Data are everywhere in the news media. Frequent articles appear…

Executive Viewpoints May 9
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What B2C Companies Can Learn From B2B Marketers

This has been a whirlwind week for the G3 Communications family!  Our sister publication, Demand Gen Report, had its…

Executive Viewpoints May 8
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Catalina Research Confirms That Money Rules In Mobile World

While there are a variety of mobile engagement and marketing tactics retailers can implement, at the end of…

Executive Viewpoints May 7
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Are You Offering The Right Service Tools To Your Customers?

Actually, a more accurate question would be: Are you providing enough service tools to your customers? Consumers are demanding more…

Executive Viewpoints May 6
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The “So What?” Of Data

By Dheeraj Pandey, IQR Consulting While shopping on a major retailer’s web site recently, I abandoned the shopping…

Executive Viewpoints May 5
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