Transcending Gift Cards: Three Benefits For Brands And Retailers
By Monika Kochhar, SmartGift Buying for others is hard. When faced with mounting pressure and waning time, we have…
Executive Viewpoints July 28
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Urban Flight: Why U.S. Retailers Need To Adapt To Domestic Migration
By Graeme McVie, LoyaltyOne There is a significant migration underway in America. Big city dwellers are on the…
Executive Viewpoints July 25Are You Speaking Your Customer’s Language [Across Devices]?
By Alicia Fiorletta, Senior Editor Relevancy motivates shoppers to purchase certain products and remain loyal to specific brands…
Executive Viewpoints July 24What’s In The Box?
Subscription services are cropping up more and more, providing customers with a monthly dose of products they may…
Executive Viewpoints July 23Retail Sales Soar Despite Drop In Store Traffic
By Alicia Fiorletta, Senior Editor The summer may be prime time for consumers to leave town and hit…
Executive Viewpoints July 22
Bank On Your Brand: How To Use Or Abuse Your Greatest Asset
Work-life balance. It seems to be the holy grail of today’s workforce. Some say it’s attainable, while others…
Executive Viewpoints July 22Local Couriers Vs. National Shipping Providers: The Customer Experience Race
By Rob Howard, CEO, Grand Junction The $46 billion local delivery and courier industry is booming in the…
Executive Viewpoints July 21
Key Considerations When Drafting An Effective Social Media Policy
In recent years, social media has become an invaluable tool that many retailers use to engage with customers,…
Executive Viewpoints July 21A Lesson In Marketing To Baby Boomers: Don’t Be Afraid To Engage Through Social Media
By Andrew Surwilo and Thomas Shipley, Co-Founders, Atlantic Coast Media Group (ACMG)Â Baby boomers have experienced some of…
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