Latest In: Executive Viewpoints

Happy Holidays Merry Christmas Seasons Greetings thank you Top articles of 2014

We wish all of our readers and followers a happy holiday and prosperous 2015!  It has been a…

Executive Viewpoints December 25
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Driving Innovation In A Connected Era

By Alicia Fiorletta, Senior Editor Did you know that by 2020, there will be up to 50 billion…

Executive Viewpoints December 24
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The Power Of Being Global And Acting Local

By Alicia Fiorletta, Senior Editor  While consumers may be referring to digital touch points more frequently to make…

Executive Viewpoints December 23
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Retailing: Re-tailored For 2015

The retail industry is at a crossroads. Consumers are now in the driver’s seat. They require more flexibility…

Executive Viewpoints December 22
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The Shopping Destination Of The Future: The Mall

American shopping malls are iconic institutions, born in the 50s and the quintessential centerpieces of teenage culture in…

Executive Viewpoints December 22
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The Two Breeds Of Millennials: Making Fashion Magic For Marketers

By Cathy Saraniti, GfK   Millennial is the magic word for many marketers. Consumers in this coveted target,…

Executive Viewpoints December 22
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Ditch The Mobile Campaign Mentality And Start Taking An Integrated Approach

By Anthony Nicalo, Dónde, The retail sphere is in the midst of a massive overhaul, and if marketers…

Executive Viewpoints December 19
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Reducing Checkout Lines, Growing Bottom Lines

By Ed Knudson, Digimarc The dreaded queue — few sights are more unwelcoming to a customer than long…

Executive Viewpoints December 19
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Could Fraud Prevention Efforts Lead To Lost Sales?

Data security and fraud have become top-of-mind for retailers of all sizes and across all categories. As e-Commerce…

Executive Viewpoints December 18
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