Latest In: Executive Viewpoints

3 Easy Steps To Omnichannel Success

Shoppers are demanding more convenient ways to shop and receive their orders, and more retailers are listening. In…

Data Strategy: The Magic Behind Mobile Advertising

As consumers shift their attention to mobile devices, marketers are doing the same with their media spend. But…

Drive Sales The Data Way

Historical sales and pricing information. Remember when “knowing your customer” was limited to these two metrics? We had…

Optimizing The Digital Retail Experience: Lessons Learned From 2015 Back-To-School Shopping Leaders

By David Jones, Dynatrace  It’s that time of year again: The back-to-school season. Parents have to outfit their…

Unified Commerce: A Stepping Stone To Becoming A Connected Brand

By Tom Ebling, Demandware It’s hard to overstate how profoundly advancements in digital commerce have impacted the retail…

Are We In The Midst Of A Flash Sale Revival?

Over the past year, the flash sale industry has experienced a series of significant changes. Take, for example,…

Social media is empowering people around the world to get an inside scoop at Fashion Week, one of…

What Retailers Should Do Before Investing In IoT Technology

The Internet of Things (IoT) — the automated transmission of data over a network, without the need of…

Holidays Spotlight The Biggest Cloud Benefit: Accelerating Speed To Value

While cost savings provided by a cloud-based IT model drive many decisions, they obscure what I consider the…