Latest In: Executive Viewpoints

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Retailers Make Money Selling And Using Drones

By Bruce Condit, Professional Retail Store Maintenance Association Drones are big business and getting bigger every day. The…

Executive Viewpoints November 9
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Mobile Should Make Us Re-Think Store Marketing

By Tim Barton, CitiXsys Mobile’s disruption of the customer journey is something all retailers are well aware of.…

Executive Viewpoints November 6
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Technology Takes Top Priority At Decoded Fashion Summit

Last week, I attended Day 1 of the Decoded Fashion Summit held in New York City. While fashion…

Executive Viewpoints November 4
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Is REI Making The Right Call To Close Stores On Black Friday?

The 2015 holiday shopping season is nearly upon us. Last year around this time, we asked how remaining…

Executive Viewpoints November 4
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Differentiation In A Channel-Agnostic World

The “antennas” of advertisers and retailers are sharply raised as the holiday season rapidly approaches. Smart advertisers and…

Executive Viewpoints November 3
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Why Offer In-Store Fulfillment?

The number-one reason retailers pursue an omnichannel strategy is customers expect it. A customer shopping online wants to…

Executive Viewpoints November 2
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Associate Training And The Customer Experience Paradigm

With every new season, product line and technology adaptation, we have seen the retail market rapidly change. Retailers…

Executive Viewpoints November 2
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5 Ways To Encourage Customers To Share Your Brand’s Content

By Kristina Dolan, Spendsetter Content is everywhere. Consumers today are being bombarded from all angles by YouTube videos,…

Executive Viewpoints November 2
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5 Ways Retailers Are Failing With Email Marketing

By Jess Stephens, SmartFocus Today, more emails are being sent out than ever before, but fewer are actually…

Executive Viewpoints October 30
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