Latest In: Executive Viewpoints

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Is Amazon’s Rumored Brick-And-Mortar Venture A Good Investment?

Amazon once again found a way to make waves throughout the retail industry, as rumors ran rampant last…

Executive Viewpoints February 10
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Behind The Scenes: Puppy Monkey Baby Didn’t Win The Super Bowl Ad Game

By Debbie Hauss, Editor-in-Chief While “Puppy Monkey Baby” may be a phrase we (unfortunately) won’t be able to…

Executive Viewpoints February 9
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How Can Online Retailers Survive In The Age Of Amazon?

Online retailers have been trying to keep up with Amazon so they don’t become defunct — even grocery…

Executive Viewpoints February 9
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Real-Time Contextual Marketing: Five Best Practices To Drive Retailer Success

Real-time contextual marketing — people are talking about it, but how can retailers leverage real-time content to be…

Executive Viewpoints February 8
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KTC: The Secret Ingredient Of Starbucks’ Mobile Pay App Success

If there were an Academy Awards category forwinners in digital payments, Starbucks would definitely have an Oscar for…

Executive Viewpoints February 8
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Are You Keeping The New Customers You Acquired During The Holidays?

By Pini Yakuel, Optimove If your business is like the majority of online retailers, most of your sales…

Executive Viewpoints February 5
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Do Retailers Take Enough Advantage Of Super Bowl Festivities?

With Super Bowl Sunday now only a few days away, retailers and brands are gearing up for a…

Executive Viewpoints February 3
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Incentivizing Innovation: Customer Loyalty in 2016

By Dax Dasilva, Lightspeed While it may seem as though loyalty has migrated online, the reality that will…

Executive Viewpoints February 2
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Managing Returns In A Complex Omnichannel Environment

Omnichannel has been a hot topic for the past few years in retail. That begs the question: When…

Executive Viewpoints February 2
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