Nike Shows No Brand Is ‘Too Good’ For Amazon
By Glenn Taylor, Senior Editor With Amazon capturing national attention with the acquisition of Whole Foods Market, the…
Executive Viewpoints June 22
Latest In: Executive Viewpoints
What’s In Store For The Second Half Of 2017?
This week, Retail TouchPoints revealed its Top 10 Mid-Year Articles, which spotlighted the most-viewed articles during the first…
Executive Viewpoints June 21
Fashion A Mobile Campaign Around Relevant Product Suggestions And Frequency Of Use
Those who dabble in the very different fields of fashion and mobile marketing have one thing in common:…
Executive Viewpoints June 20
The Road To “Clicks and Mortar” – How Retailers Can Best Deploy Mobile Point Of Sale Technologies
Imagine walking into a grocery store, choosing items from the shelves and placing them in your cart or…
Executive Viewpoints June 20
Should Online Retailers Take Lessons From Cupid?
Swipe right to meet your algorithmically matched one true love? Online dating is an online marketer’s success story,…
Executive Viewpoints June 20Why Supply Chain Visibility Is A Must For Today’s Retailers
By Jett McCandless, project44 As many as 90% of retail executives believe mastering logistics is a critical element…
Executive Viewpoints June 19Survival Of The Personalized: Brand Success In The Age Of The Retail Apocalypse
By Enda McShane, Velocity Worldwide The fear of a ‘Retail Apocalypse’ is not new. Google Trends shows the…
Executive Viewpoints June 16Let’s Get Social: How To Engage With Different Generations
By Klaudia Tirico, Features Editor With sometimes wildly different preferences among members of the three “older” generations —…
Executive Viewpoints June 14Are McDonald’s ‘Snaplications’ The Next Hip Hiring Tactic?
Brands have leveraged social networks for customer engagement, brand awareness and even selling for years now, but a…
Executive Viewpoints June 14Top Stories
