Latest In: Executive Viewpoints

back-to-school oath Sarah Martinez

How Brands Can Win This Back-To-School Season With The Mobile Dad

It’s August and prime back-to-school shopping season. From time-honored traditions like buying a new backpack for the school…

Executive Viewpoints August 13
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0aaPeter Cahill Voysis

What Meerkat Can Teach Retailers About Building A Voice Strategy Solely On Top Of Amazon

It’s an all too familiar story. A company builds its entire product strategy on top of a wildly…

Executive Viewpoints August 13

Connected Customers Are Changing The Buying Experience

By Ed Kowalski, Sutherland Every retailer knows customer experience is paramount in today’s competitive landscape. As brands vie…

Executive Viewpoints August 10
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0aaEric Heinemann Roundpeg

So, You Want To Build A Brand Community? 5 Questions To Ask Before You Commit

“I want to build a brand community like Peloton.” We’re hearing this more and more from clients. Tapping…

Executive Viewpoints August 10
Executive ViewPoints greg dyer randstand
0aaGreg Dyer RandstadUSA

How Emerging Technology Can Help Call Center Reps Do More

Technology is disrupting almost every industry, and call centers are no exception. And although the most important part…

Executive Viewpoints August 9
#holiday2018 brian field Executive ViewPoints ShopperTrak store traffic
0aaBrian Field ShopperTrak

It’s The Dog Days Of Summer And I’m Already Thinking Of Winter

Like many retailer planners and operators, the August heat doesn’t make me think about cool drinks on sandy…

Executive Viewpoints August 8
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Editors Share Their Top Takeaways From RTP Personalization Survey

Last week, Retail TouchPoints unveiled its inaugural Personalization Benchmark Survey, revealing how retailers have reaped the benefits of…

Executive Viewpoints August 8
Executive ViewPoints heath wells nuorder wholesale
Heath Wells NuOrder 2018

5 Ways Brands Are Mixing Up Their Wholesale Sales Strategies

Last year, as big box stores struggled to keep pace with Amazon and other tech savvy e-Tailers, “the…

Executive Viewpoints August 7
Alok Kulkami Cyara interactive voice response voice quality

Does Your Voice Quality Truly Speak For Your Brand?

By Alok Kulkarni, Cyara We all know how frustrating it is when you can’t clearly hear the person…

Executive Viewpoints August 6
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