3 Data Strategies Every Retailer Should Have In Their Marketing Playbook
By Chris Parker, ownerIQ We are in very interesting times where all marketing is becoming data-driven and moving…
Executive Viewpoints September 24By Chris Parker, ownerIQ We are in very interesting times where all marketing is becoming data-driven and moving…
Executive Viewpoints September 24Most retailers are already engaged in data analytics and predictive modeling. Today, using data to predict more successful…
Executive Viewpoints September 24By Joanna Beerman, Salesforce The following blog also is published on Salesforce.com. As we’re moving from the sizzle of…
Executive Viewpoints September 21Both property companies and retailers are reporting a crisis and the death of retail. Stores are being shut…
Executive Viewpoints September 21Once you’ve worked in the mannequin business, you become judgmental of others — other mannequins, that is. And…
Executive Viewpoints September 20Many retailers seeking ways to enhance the value of the shopping experience are turning to services, whether offered…
Executive Viewpoints September 19Class may be in session, but that doesn’t mean back to school shopping is over. According to an…
Executive Viewpoints September 19According to Harvard Business Review, 73% of customer journeys occur across multiple channels, and omnichannel customers spent 4%…
Executive Viewpoints September 18By Brian Cleary, RedPoint Global The number of customers that actively use their loyalty program memberships has decreased…
Executive Viewpoints September 17