Mastering Retail’s Next Frontier
A decade ago, “going shopping” meant a modest trip to the store or a flip through a catalogue.…
Executive Viewpoints November 13
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Augmented Reality Is Changing The Way We Enjoy Sports, And Sports Marketers Should Pay Attention
By Jeff Ridgeway, Zappar Football season is kicking off and, as with each new season, retailers are thinking…
Executive Viewpoints November 12
‘Near Me’ Searches: What’s Pushing the Trend?
At this year’s Google Marketing Live event, it was revealed that mobile “near me” searches — when someone…
Executive Viewpoints November 125 Site Changes That Can Actually Impact Your Sales
By Jill Rose, PayPal User experience, or UX, impacts how customers navigate your web site, find the products…
Executive Viewpoints November 12
Get Your Business Ready For Holiday Sales: Five Sales Tax Tips
Since the Supreme Court decided the South Dakota v. Wayfair case in June, sales tax is more complex…
Executive Viewpoints November 9Holiday Readiness Series: 3 Ways to Maximize Mobile Performance
By Jessica Bergmann, Salesforce Here’s how important the month of November is to the holiday season — by…
Executive Viewpoints November 8
Search Beyond the Box: 4 Ways To Use Advanced Search Technology To Improve Conversion Rates
Search is a way businesses can connect with their users — to understand what they are looking for,…
Executive Viewpoints November 8What Drives Store Ops Success? RTP Editors Weigh In
This sixth annual Retail TouchPoints Store Operations Survey examines the top challenges omnichannel retailers face in shoring up…
Executive Viewpoints November 7
How Smart Retailers Are Leveraging AI
Imagine walking into your favorite clothing store. Rather than combing the shelves or checking the tags on mannequins,…
Executive Viewpoints November 7Top Stories
