Latest In: Executive Viewpoints

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More Holiday Sales Cheer, Less Returns Season Fear: Optimizing Your Returns Strategy on Amazon

Each year, the season of giving also sparks the season of giving back —  and not of the…

Executive Viewpoints December 26
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Consumers Are Willing To Pay More For Better Customer Service. They Shouldn’t Have To

You’ve probably seen the statistic. Consumers are willing to pay up to 16% more for a better customer…

Executive Viewpoints December 26
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Successful Experiential Retail Demands A Connected Workforce

Experiential retail can present unexpected challenges. For instance, in July 2018, North American retailer Build-a-Bear had to end…

Executive Viewpoints December 26
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How Retail Companies Can Handle Holiday Season Chaos

By Michael Hess, Waste Harmonics The holiday season is a highly anticipated and busy time for owners and…

Executive Viewpoints December 21
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0aaaEmre Baran Qubit

From Catalogs To E-Commerce: Using Personalization To Deliver Customer Loyalty

In Venice in 1498, publisher Aldus Manutius created a catalog of the books he was printing. 15th century…

Executive Viewpoints December 21
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0aaaTrey Stephens Acxiom

Data Monetization: Gaining, And Maintaining, A Competitive Edge In The Age Of Amazon And Era Of Consumer Trust

If retailers could improve omnichannel conversations with customers, why wouldn’t they? Because change is difficult, and trying to…

Executive Viewpoints December 20
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Site Outages Shine the Light on Retail Weak Spots During Holiday Season

By Claude Robinson, Oracle With the kick-off of the holiday shopping season now in the rearview mirror, retailers…

Executive Viewpoints December 20
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RTP Editors Spotlight What To Watch For At #NRF2019

Every year, the Retail TouchPoints editorial team travels to the NRF Big Show in New York City, and…

Executive Viewpoints December 19
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0aaaBrad Grimes AXIVA

Audiovisual Technology Leads To Better Business Outcomes For Retailers

Leading retailers are implementing top-down audiovisual (AV) transformations of their brick-and-mortar stores to drive traffic, reinforce brand and…

Executive Viewpoints December 19
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