How To Make Retail Influencers More Accountable
Anyone who has watched one or both of the recent dueling Fyre Festival documentaries was undoubtedly struck by…
Executive Viewpoints April 30
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What’s In Store For Retail: The Connected Associate
By Ian Hutchinson, Samsung Last year, Americans spent over $513 billion on e-Commerce. That’s a sizable sum —…
Executive Viewpoints April 29
Why 3D And AR E-Commerce Should Take Priority In Your Digital Content Strategy
Content is king — and as the saying goes, a picture is worth a thousand words. A recent…
Executive Viewpoints April 293 Ways To Optimize Your Store For The Ultimate Shopper Experience
By Alexa Lemzy, TextMagic In the modern retail market, creating an enjoyable and convenient shopping experience is just…
Executive Viewpoints April 26
Facebook Ads Creative Fatigue: How To Identify And Combat It
Nothing lasts forever. Especially in advertising. Creative fatigue — when an ad’s performance declines because people have seen…
Executive Viewpoints April 26
Want To Survive And Thrive In Retail’s New Shopping Battlefield? Capitalize On These 10 Winning Trends
Almost no one can argue that the retail ecosystem isn’t changing at an accelerated pace. But a school…
Executive Viewpoints April 25Editor Q&A: Is Sustainability Moving Into The Retail Mainstream?
Just in time for Earth Day, various retailers such as H&M, Target, Gap Inc. and Ashley Furniture have…
Executive Viewpoints April 24
How To Benefit From AI To Win The Market
Retail is changing at breakneck speed. The e-Commerce market is growing increasingly fast. Consumers are getting more demanding…
Executive Viewpoints April 24
The Rise Of The Nano-Influencer And Activating Word-Of-Mouth Marketing
What’s more influential, an A-list celebrity or the Millennial with a knack for social media? While influencers may…
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