Enriching The Customer Experience Through Journey Mapping And Personalization
Digital technologies have given customers unprecedented power to dictate the terms of purchase, to the point that instant…
Executive Viewpoints June 18Digital technologies have given customers unprecedented power to dictate the terms of purchase, to the point that instant…
Executive Viewpoints June 18By Anand Janefalkar, UJET As consumer values and priorities are shifting towards a more multichannel and digital experience,…
Executive Viewpoints June 17For better or worse, Amazon has turned the retail industry upside down and redefined what it means to…
Executive Viewpoints June 17By Ran Ben-Yair, Ubimo To say that location intelligence is changing the face of retail is not hyperbolic.…
Executive Viewpoints June 14Brands are being inundated with talk about consumers’ increasing expectations when it comes to customer experience (CX). And…
Executive Viewpoints June 14What’s the secret behind the success of today’s best young consumer-facing brands? Authenticity and personalized experience curation. Realistically,…
Executive Viewpoints June 13Barnes & Noble has a potential deal in place to sell itself to hedge fund Elliott Advisors for…
Executive Viewpoints June 12In our bustling retail landscape — today’s most competitive market — it’s hard to believe that many online…
Executive Viewpoints June 12On a recent family visit to upstate New York I found myself in DeCicco & Sons, the local…
Executive Viewpoints June 11