6 Success Factors For Marketing Measurement
The stakes are high for marketers in proving their ROI. More data, approaches and vendors exist than ever,…
Executive Viewpoints January 7
Latest In: Executive Viewpoints
Three Reasons To Take Your Contact Center Into The Cloud
In order to stay ahead in today’s highly competitive environment, the realization is that businesses must prioritize digital…
Executive Viewpoints January 7
How Grocers Are Using Social To Elevate Digital Circular Experiences
Question: Who goes to the newspaper to check for movie times, or waits for a Christmas catalog in…
Executive Viewpoints January 7
Resolving Complaints And Keeping Your Retail Customers In The Process
How you handle customer complaints often determines if you build or lose relationships with busy shoppers. This is…
Executive Viewpoints January 6
Retailers Falling Behind In Path-To-Purchase Analytics
Though the first wave of P2P Analytics was born in the CPG/Retail space, retailers and consumer products groups…
Executive Viewpoints January 3
Click-And-Collect: The Tool of the Year In The Harmonic Retail Toolbox
Running a retail business is not unlike pushing a boulder uphill while trying not to break the eggs…
Executive Viewpoints January 2
Pricing Intelligence Fuels Food Company Growth: Use Robotic Process Automation To Gain A New Edge
(Pictured: Left, Will Hankla; Right, Brandon Pemberton) Over the last decade, the industry dynamics for food companies have…
Executive Viewpoints January 1
Smoothing The Customer Experience To Close Out The Holiday Season
Before the first leaf dropped on a cool, crisp autumn day, holiday decorations were already on display in…
Executive Viewpoints December 31
Retail Artificial Intelligence and Extended Reality: Operational and Legal Trends
(Pictured from left to right: Kathryn Deal, Courtney York, Emily Fuller Opp) The retail industry is at the…
Executive Viewpoints December 30Top Stories
