Podcast: New Imperatives For SEO Success
Most purchase decisions still begin with a basic search. What’s changing, however, is where those searches take place. Most still…
Executive Viewpoints July 21
Latest In: Executive Viewpoints
How Online Retail Can Maximize Google Search In Uncertain Times
The uncertainty created by COVID-19 and the gradually loosening lockdowns mean it’s harder than ever for online retailers…
Executive Viewpoints July 21
Website Experimentation Is A Remedy For COVID-19 Sales Dips
In science class, we were all given an invaluable lesson in marketing: create strong hypotheses and run experiments…
Executive Viewpoints July 20
Off-Price Retail: A Double-Edged Tool For Brands With Excess Inventory Needs
From supply chain disruptions to shifting seasonality and evolving fashion trends, a majority of America’s leading retail brands…
Executive Viewpoints July 20
Positioning Your Brand For Experiential Marketing Success
Brands want to keep consumers around — and consumers want to know that brands have their best interest…
Executive Viewpoints July 17
Harnessing Technology to Help Retail Battle Against COVID-19
The impact of digital technology on the retail industry has been nothing short of profound. In recent years,…
Executive Viewpoints July 17
The Opportunity For Change
For the past six months, the consumer-packaged goods (CPG) industry has been turned on its head because of…
Executive Viewpoints July 16
A Retail Crossroads: How Automation Can Help Retailers Bounce Back
Retail businesses, warehouses and distribution centers around the world are facing new challenges as the business environment has…
Executive Viewpoints July 16
Podcast: COVID-19 & The Acceleration Of Retail’s Hottest Trends
Historically, the retail industry has felt the aftershock of economic and social events. Over the course of her career,…
Executive Viewpoints July 15Top Stories
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