The Rise of Inauthentic Influencers: Can Consumers Trust Social Media Personas?
Years ago when I and my team were first putting the GRIN platform together, a lot of brands…
Executive Viewpoints July 7Years ago when I and my team were first putting the GRIN platform together, a lot of brands…
Executive Viewpoints July 7The retail landscape has changed dramatically since the very first COVID-19 outbreaks. Online sales grew nearly 50% at…
Executive Viewpoints July 6Bitcoin, along with many other cryptocurrencies today, finds itself in a rather unique position. The very centralized financial…
Executive Viewpoints July 5Ecommerce accelerated nearly 10 years in just three months at the start of 2020, according to McKinsey. One…
Executive Viewpoints July 5It’s a common misconception that in order to achieve big wins, an equally large change in experience is…
Executive Viewpoints July 2Online shopping is now the official king of retail. On average, ecommerce sales grew 32.4% year-over-year in 2020,…
Executive Viewpoints July 2According to a Gallup poll, for the first time in five decades most Americans support marijuana’s legalization, with…
Executive Viewpoints July 1Transformative shifts in consumer behavior have forever changed the dynamic between customers and the businesses they patronize. As…
Executive Viewpoints June 30When Amazon Go launched in 2018, critics claimed that it would take more than a decade for autonomous…
Executive Viewpoints June 29