Latest In: Executive Viewpoints

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These Four Ecommerce Design Trends Will Help Your Brand Innovate in 2022

As we are all aware, the pandemic drove most businesses online in order to survive. With that, the…

Executive Viewpoints February 9
customer experience Executive ViewPoints Shihab Muhammed SurveySparrow

The Signs of Bad Shopping Experiences and How to Mitigate Them Using Digital Surveys

Online retailers and brick-and-mortar stores are having a tough time keeping up with the ever-growing digital market and…

Executive Viewpoints February 9
Andrew Criezis Executive ViewPoints NielsenIQ SMB promotions

Supply Chain and Inflation Headlines Won’t Make Promotions Disappear

The new year is kicking off with plenty of challenges for consumers, retailers and CPG brands alike —…

Executive Viewpoints February 8
fluent commerce Nicola Kinsella

How to Evaluate a Drop Ship Vendor

Drop shipping is a concept that’s been around for a while but it has grown in popularity as…

Executive Viewpoints February 7
cookies Executive ViewPoints Holler Sarah Aitken

How Retail Companies Can Cut Cookies and Boost Engagement

In recent months, marketers have seen article after article about the impending death of cookies, and it can…

Executive Viewpoints February 7
Cotswold Fayre empathy Executive ViewPoints Paul Hargreaves

Why Retail Needs More Empathetic Leaders 

Empathy is in short supply these days, as more meetings and relationships take place online rather than in person. I…

Executive Viewpoints February 4
Dean Frew Harvard Business School SML Group

How Omnichannel Selling Can Directly Build Customer Loyalty

Improving customer experience and increasing customer engagement is the key to a sustainable and profitable retail enterprise. The…

Executive Viewpoints February 4
chat commerce clickatell Executive ViewPoints Gavin Harvett

Enter Chat Commerce: Tips for Implementing the Newest Form of Consumer Engagement

We know one of the most critical ways brands connect with consumers is via social media. In fact,…

Executive Viewpoints February 3
data Executive ViewPoints John Gilbo pricefx

The Data Dilemma with Retail Pricing and How to Untangle it

Making the leap to something new can be daunting. Like running a marathon, some may never take the first step…

Executive Viewpoints February 2
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