Walmart Heads Back to School by way of the Metaverse
Walmart has launched a new Roblox experience to get young consumers excited for the back-to-school season. Supercampus is…
News August 24
Latest In: Omnichannel Alignment
New Fast Fashion Powerhouse: Shein Teams Up with Forever 21
Shein and Forever 21 are joining forces in a deal that will allow Forever 21 to sell its…
News August 24
Home Depot Launches New Content Hub to Empower Young Homeowners
Up to 70% of business-to-consumer marketers believe that content marketing has become more important to their business over…
News August 23
La-Z-Boy Deploys Omnichannel ‘Listening’ Solution to Boost Understanding of Shopping Behaviors
Furniture brand La-Z-Boy has implemented a new omnichannel listening solution as part of its ongoing strategy to evolve…
News August 23
3 Keys to Breaking into More Marketplaces
Marketplaces have become go-to destinations for consumers to browse a vast breadth of products and brands. For many,…
Features August 22
Walmart Promotes Insider to Replace Departing International CEO
Walmart has named Kath McLay as its new President and CEO of Walmart International, replacing retiring 27-year Walmart…
News August 18
Grove Collaborative Names Zulily and Shopbop Alum New CEO
Sustainable CPG brand Grove Collaborative is making some major leadership changes to follow through on its vision for…
News August 17
Amazon Places Sponsored Products on Third-Party Sites Including Pinterest, Buzzfeed and Hearst
Amazon is extending the reach of its most popular advertising format, Sponsored Products, outside the walls of Amazon.com.…
News August 17
Kizik CMO on Growing a Challenger Brand: ‘It’s Us Against the World’
Direct-to-consumer brands previously dominated the headlines for the hockey-stick growth curves they achieved due to their emphasis on…
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