Latest In: Omnichannel Alignment

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5 Vital Tips For Winning At BOPIS

Over the past several years, many brick-and-mortar retailers have seen online-only retailers lure their customers away with always-open…

Executive Viewpoints February 7
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Casper

Casper IPO Pricing Values Retailer At $476 Million, Well Below $1 Billion Private Valuation

Casper has priced its IPO at $12 per share, well below the initially planned $17 to $19 per…

News February 6
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Can Malls Regain Their Mojo?

By many measures, malls and shopping centers are weathering retail’s current rough seas just fine. Total U.S. mall…

Features February 6
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Avenue, Now Digital-Only, Secures Physical Sites For Returns

Plus-size women’s apparel brand Avenue, which closed its brick-and-mortar stores following its August 2019 bankruptcy, will nevertheless be…

News January 30
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Bridging The Online–Offline Gap: 3 Ways To Fix The Attribution Problem

Ask any marketer if they know what drives conversions and they’ll say yes. But drill down further and…

Executive Viewpoints January 30
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Why Nordstrom Wants To Avoid Trap Of Aging With Its Customers

Nordstrom made its name by successfully creating strong emotional bonds with its customers. Co-President Erik Nordstrom said as…

Features January 29
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Amazon Launches Themed Pop-Up Concepts In Five Mall Locations

Amazon has launched a new set of pop-up stores, one year after the e-Commerce giant shut down all…

News January 27
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2020 Marketing Forecast: Influencers Benefit From Budget Shifts As Brands Stress Authenticity

Recession Worries May Put Performance Pressure On Marketers

Features January 27
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Hanna Andersson, Bentley’s Pet Care Execs Make The Case For Brick-And-Mortar’s Relevance

Modern retailing isn’t just about merging physical and online shopping — it’s about understanding the separation of shopping…

Features January 24
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