Latest In: Omnichannel Alignment

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Avenue, Now Digital-Only, Secures Physical Sites For Returns

Plus-size women’s apparel brand Avenue, which closed its brick-and-mortar stores following its August 2019 bankruptcy, will nevertheless be…

News January 30
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Bridging The Online–Offline Gap: 3 Ways To Fix The Attribution Problem

Ask any marketer if they know what drives conversions and they’ll say yes. But drill down further and…

Executive Viewpoints January 30
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Why Nordstrom Wants To Avoid Trap Of Aging With Its Customers

Nordstrom made its name by successfully creating strong emotional bonds with its customers. Co-President Erik Nordstrom said as…

Features January 29
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Amazon Launches Themed Pop-Up Concepts In Five Mall Locations

Amazon has launched a new set of pop-up stores, one year after the e-Commerce giant shut down all…

News January 27
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2020 Marketing Forecast: Influencers Benefit From Budget Shifts As Brands Stress Authenticity

Recession Worries May Put Performance Pressure On Marketers

Features January 27
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Hanna Andersson, Bentley’s Pet Care Execs Make The Case For Brick-And-Mortar’s Relevance

Modern retailing isn’t just about merging physical and online shopping — it’s about understanding the separation of shopping…

Features January 24
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Report: Bose To Shutter 199 Stores, Including All U.S. Locations, As Sales Shift To E-Commerce

Audio and video equipment retailer Bose will close all 199 of its physical locations in the U.S., Canada,…

News January 16
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Seen, Heard And Tweeted At NRF 2020: Quick Quotes From The Big Show

The new complexities of customer engagement, a focus on fulfillment and a big push toward sustainability and social…

Features January 16
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Don’t Keep Them Waiting: BOPIS Pickups Under 2 Minutes Generate 4X The Return Visits

Retailers today are operating in the “NOW economy” — a time when mobile-first customers can summon almost anything…

News January 6
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