J.Jill’s New Brand, Merchandising Strategy Promotes ‘Fabric-First’ Wardrobe Versatility
Women’s apparel brand J.Jill has introduced a revamped shopping experience both online and in stores as part of…
News April 30
Latest In: Marketing
Target, Williams-Sonoma, Bath & Body Works and More Line Up for Netflix’s Bridgerton Season 3 Bonanza
Retailers and brands are gearing up for the season three debut of the Netflix hit series Bridgerton, which…
News April 30
Unveiling the Power of Digital PR: A Blueprint for Retail Brands in the Relevance Era
The digital media landscape is ever-changing and, as such, it can be hard for time-poor marketers to keep…
Executive Viewpoints April 29
How Bark is Creating Products and Experiences that Pups (and Pup Parents) Love
Americans spent $136.8 billion on their pets in 2022, up from $123.6 billion in 2021, according to the…
Features April 26
Best Buy Partners with Content-Rich CNET to Share Ads and Expertise
Best Buy and media site CNET will work together to provide shoppers with experts’ picks and product reviews…
News April 25
Four Ways Retailers can Boost Retail Media Network Profitability
Retail media networks (RMNs) are rapidly becoming one of the most lucrative digital ad formats, with predictions suggesting…
Executive Viewpoints April 25
Google Again Delays Cookie Deprecation, This Time to 2025
In what has become a recurring plotline, Google has once again delayed third-party cookie deprecation on its Chrome…
News April 24
Saks.com Launches Retail Media Network
Saks has joined peers like Nordstrom and Macy’s by launching a retail media network that will enable its…
News April 23
The Growing U.S.-China Ecommerce Rivalry will Make 2024 the Year of Commerce Media
Ecommerce continues to climb to new heights in the U.S., where recently released figures for Q4 2023 show…
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