Party City Uses AI-Enhanced Emails to Drive 4% In-Store Sales Increase
AI and brand language optimization are playing increasingly important roles in ecommerce, but Party City has leveraged these…
Features December 8
Latest In: AI & Machine Learning
Does a Wine’s Taste Represent the Next Frontier in Digital Personalization?
As consumers spend more time and money online, brands and retailers are feeling greater pressure to stand out.…
Features November 29
Why Data-Driven Decision-Making Will Define the Future of Retail
When the first department store opened more than 100 years ago, the goal was to offer a multitude…
Executive Viewpoints November 19
#RIC21 Provides 8 Real-World Answers to the Question ‘What do Consumers Really Want?’
Retailers certainly need to know what consumers want, but perhaps an even more important question is: How do…
Features November 18
Look to Immersive Experiences to Increase Conversion and Loyalty with Better CX
Customer standards for digital commerce experiences keep increasing, with 88% saying they expect companies to “accelerate digital initiatives”…
Executive Viewpoints November 16
Turn Innovation into Action: Top 10 Takeaways You’ll Get From #RIC21
The agenda for the virtual 2021 Retail Innovation Conference, taking place Nov. 16 and 17, has been designed…
Features November 11
Lowe’s to Test LiDAR-Powered Space Measurement Tool in Q1 2022
No more wrestling with metal tape measures that bend and snap back into DIYers’ hands: Lowe’s will launch…
News November 8
Retail and Fashion Technology: Can Using Artificial Intelligence Lead to Intellectual Property Infringement?
The short answer is, yes. As retail and fashion companies increasingly use artificial intelligence (AI) and machine learning…
Executive Viewpoints November 5
AI Guidebook for Retailers Ahead of the 2021 Holiday Season
The modern retailing industry never sleeps. After an incredibly unique and demanding back-to-school season, retailers now must quickly…
Executive Viewpoints October 29Top Stories
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