voice search

What Shifts in Online Search Behavior Really Mean for Brands

We’ve all heard the stat — more shopping searches now start on sites like Amazon or TikTok than on traditional search engines….

How Retailers Can Optimize For The Growth Of Voice Search

Every time you ask Siri to tell you where the nearest hardware store is or Alexa to help you remember the title…

How To Reach Your Customers In The Voice Search Era

Twenty-five years ago, people searched for purchases by flipping through a catalog. Fifteen years ago, they typed keywords into Google to find…

NRF 2018: Retail Personalization Reaches A Crossroads

The National Retail Federation Big Show jammed the Javits Center with people, technology and excitement from January 14 to 16, and Retail…

3 Key Strategies That Drive Success At 1-800-Flowers.com: Exclusive CMO Q&A

In this exclusive Q&A, Amit Shah, CMO of 1-800-Flowers.com, details the three initiatives that are helping to grow the 41-year-old brand. He…

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