Latest In: ulta beauty

Beyonce Ce Lumiere Cecred concert season Cowboy Carter Tour experiential collaboration festival season masterclasses ulta beauty virtual try-on
Beyoncé at the launch of her hair care line Cécred at Ulta.

Ulta Saddles up with Beyoncé for Beauty Looks, Experiences Inspired by the Cowboy Carter Tour

Concert season is in full swing and Ulta Beauty is getting in on the action as the official…

News April 25
earnings report growth strategy mirakl online marketplace third-party marketplace turnaround strategy ulta beauty Ulta Beauty Unleashed
Ulta Beauty webpage detailing plans for new online marketplace.

Ulta CEO Lays Out Growth Strategy, Announces Plans for Online Marketplace

Ulta Beauty will launch a third-party marketplace later this year as it seeks to combat slowing sales and…

News March 17
experiential retail retail events and activations ulta beauty Ulta Beauty World
Ulta Beauty storefront

Ulta Brings Ultimate Beauty Fan Event to San Antonio

Ulta Beauty is activating its fandom by hosting a one-day-only immersive event experience in San Antonio. Aptly named…

News March 4
apple design:retail design:retail News Target Target Optical ulta beauty Ulta Beauty at Target Warby Parker

Warby Parker to Debut 5 Target Shop-in-Shops in 2025, More to Come in 2026

Optical retailer Warby Parker will open shop-in-shops at five Target stores in the second half of 2025 and…

News February 27
bloomingdales lucky ulta beauty

Ulta Beauty Connects Customers to DTC Brands’ In-Store Inventory

Ulta Beauty has partnered with retail connectivity solution Lucky to make DTC beauty brands’ in-store inventory available to…

News February 20
15% Pledge Featured Rent the Runway Rose Neal Collective Sephora ulta beauty

Using In-Store Expertise to Battle Black-Owned Beauty Brands’ Historical Hurdles

Products in the beauty and hair care space made by (and for) Black consumers had long been scarce…

Features February 4
Albertsons CVS David's Bridal doordash Five Below Grubhub instacart Michael's Pet Supplies Plus PetSmart The Home Depot uber eats ulta beauty Wag N' Wash Wegmans Wonder

Pet Supplies Plus Adds Grubhub Delivery Option

In a deal designed to make animals (and their humans) purr with satisfaction, Pet Supplies Plus and its…

News January 28
Amazon Béis David's Bridal DE&I fjallraven IKEA NRF 2025 PAN patagonia starbucks stitch fix StockX tiktok ulta beauty

2025 Trends: AI Continues its Rise, Tariffs’ Uncertain Impact, Circular Commerce Blossoms

[Editor’s note: I sat down with the folks at PAN, our co-host for an exclusive event that will…

Editor's Perspective January 9
instacart on-demand delivery same-day delivery store fulfillment ulta beauty
Ulta has tapped Instacart for same-day delivery.

Ulta Taps Instacart for Same-Day Delivery

Ulta Beauty has teamed up with Instacart to offer same-day delivery from its more than 1,400 stores across the U.S.…

News January 8
Retail Trendcaster Webinar Series
Retail Strategy & Planning Series
Holiday ThinkTank