Latest In: SoMoLo

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The Black Friday Survival Guide: 5 Key Tips To Keep Your Local Business Front‐And‐Center With Holiday Shoppers

By Alicia Fiorletta, Senior Editor Using key shopping dates as the cornerstones of your 2014 holiday marketing strategies…

Executive Viewpoints October 28
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Winning Customer Loyalty In A SoMoLo World

At Retail TouchPoints, we’re constantly covering how shoppers today are more connected, empowered and savvy than ever before. As…

Executive Viewpoints August 1
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SoLoMo And The New Frontier Of Customer Loyalty

Following is Part 1 of Retail TouchPoints’ two-part Customer Loyalty Report feature. This report will spotlight the rise…

News July 17
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Cinnabon Improves Customer Engagement Nearly 700% At POS

Localized marketing is coming to the forefront among retailers. With the continued rise of the Social, Mobile, Local…

News April 9
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