Latest In: social commerce

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Meta rolls out new AI-powered ads tools in advance of the holiday season.

Meta Rolls Out New AI-Powered Ad Tools

Meta has introduced a slate of new advertising tools ahead of what the Facebook parent company is referring…

News September 14
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Now that the hype has died down, many are questioning the long-term value of Threads, especially for brands and retailers.

Community and Customer Journeys: Inside Brands’ Strategies on Threads

Threads, Meta’s highly publicized “Twitter killer,” has seen dwindling engagement rates over the past few weeks. But that…

Features August 8
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New findings on social commerce behaviors from Havas and Snap.

Havas Study Highlights 5 Key Social Commerce Preferences of Gen Z and Millennials

It’s no secret that social commerce — that is, retail interactions that begin (and sometimes also end) on…

Features July 24
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Reports: Apple Opens WeChat Store in China

Apple has launched an online storefront on WeChat in China, according to multiple media reports. The Tencent-owned media…

News July 11
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Walmart tests out TalkShopLive's newest feature shoppable simulcasts.

Walmart ‘Simulcasts’ Latest Live Shopping Event on Walmart.com, Facebook

Walmart is the first retailer to test out TalkShopLive’s new “shoppable simulcast” feature, which allows brands to broadcast…

News June 20
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Meta will require merchants to enable in-app checkout in order to have Shop on Facebook and Instagram.

Meta Changes Instagram, Facebook Shops to Encourage In-App Transactions

As rival TikTok ramps up its shopping initiatives, Meta is streamlining its own commerce strategy to drive more…

News April 27
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The Future of International Commerce is Online — and the Field is Open

Where will the next great international business opportunity appear? The somewhat unlikely locations are eight rapidly growing countries…

Features April 20
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Flip aims to be an authentic space for consumers, beginning with beauty.

How Flip is Flipping the Script on Influencer Marketing by Making Actual Customers its Stars

Online shopping has existed for 40 years or so now, depending on what starting point you use, and…

Features April 18
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Cartier is celebrating its Tank Watch with a Snap AR lens.

Cartier Takes Consumers Back 100+ Years to Celebrate the History of the Tank Watch

To honor the debut of the fourth iteration of its Tank Watch, Cartier teamed up with Snap to…

News February 22
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