Nike to Shut Down Digital Fashion Brand RTFKT
RTFKT, the Web3 sneaker brand that Nike acquired in 2021, will wind down operations by the end of…
News December 3
Latest In: Nike
Unwrap New Holiday Shoppers in 2024: The Gift of In-App Advertising
With a shorter-than-usual holiday shopping season ahead, competition for share of wallet will be exceptionally fierce. In addition…
Executive Viewpoints October 29
Nike Names Long-Time Exec as CEO to Replace Departing Donahoe
Nike has tapped Elliott Hill, a long-time veteran of the company who retired in 2020, as its new…
News September 20
Lessons from Glossier: How Retailers can Move from Digital to Physical
Throughout 2024, report after report has shown online sales declining by around 7% year-on-year. In fact, the CBI’s…
Executive Viewpoints September 19
Jordan Brand’s ‘District 23’ Olympics Installation Epitomized Design with a Purpose
Even for a brand known for doing things in a big way, Nike had an outsized presence at…
Features August 21
What the Success of the Paris Olympics Revealed About Commerce…and Human Nature
The Editors’ Perspectives column offers insights and opinions from the Retail TouchPoints editorial team as they dig into…
Features August 16
JD Expands Nike Loyalty Program to U.S.
JD, formerly known as JD Sports, has extended its partnership with the Nike Connected Membership program to the…
News August 5
Coach Deploys Digital Gamification to Promote ‘Find Your Courage’ Campaign
Coach has partnered with metaverse platforms Roblox and Zepeto to support its Spring 2024 collection’s campaign theme, “Find…
News July 19
The Reddit Influence: How Altra Running and The Home Depot Capitalize on Community and Context
Digital channels and platforms — especially social networks — have democratized product discovery and access. Through algorithm-powered feeds,…
Features July 10Top Stories
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