Big Data Marketing…Are We There Yet?
For months, a multitude of article headlines have been spotlighting the need to “tackle Big Data,” and it…
Executive Viewpoints October 22For months, a multitude of article headlines have been spotlighting the need to “tackle Big Data,” and it…
Executive Viewpoints October 22By John Boyd, Co-Founder and CEO, ShopSavvy Consumers looking for the best deals on products often forget…
Executive Viewpoints September 23The 20 most profitable retailers from 2012 now are using mobile apps to engage consumers, according to a…
News May 10Capital One is partnering with ShopSavvy to deliver personalized offers to ShopSavvy mobile app users while shopping in-store.…
News March 5Manhattan Associates has announced Manhattan Mobility Labs, a new unit specifically focused on mobile applications and extending them…
News October 13As Facebook’s App Center begins its roll-out across the globe, many brand and retail marketers are wondering: “Should I…
Executive Viewpoints August 6This is Part III of “Gamification In Retail,” a four-part series discussing the growth of gamification: what it…
News March 27The following article is Part I of a two-part series covering Analyzing The Mobile Consumer: Shifting Behaviors And…
Features February 21How do merchants sustain mutually beneficial relationships with their customers? That’s the fundamental question at the heart of…
News January 12