JCPenney And DICK’s Test Private Label Payment App Plug-In
Retailers are always seeking ways to increase the “stickiness” of their mobile apps, to encourage shoppers to not…
News October 28
Latest In: mobile apps
Retailers With Mature Mobile Apps Drive 90% More Conversions
An intuitive mobile app enables retailers to provide consumers with capabilities like instant loading, offline content, push notifications…
News September 14The Cautionary Tale Of Pushing Location-Based Ads
By Danielle Savage, July Systems Location-based marketing has been projected to become the next big thing in mobile…
Executive Viewpoints August 29Mobile Payments: Strength In Numbers, Or Better To Go Solo?
In yet another sign of how fragmented the mobile payments environment is becoming, CVS Health has introduced its…
News August 15
Assessing The Successes And #Fails Of Amazon Prime Day 2016
After much buzz, Amazon’s second annual Prime Day has come and gone; and while shoppers eagerly await their…
Features July 13
Mobile Apps Vs. Mobile Web: Do You Have To Choose?
There have been countless debates about the demise of the mobile Web at the hands of mobile apps.…
Executive Viewpoints June 28New Pop-Up Shop Uses RFID To Discover Fido’s Favorite Toy
We’ve discussed many types of customers here on Retail TouchPoints, from Millennials and Baby Boomers, to Gen Z.…
News June 6Shindigz Upgrades E-Commerce Platform For Mobile Optimization
Party supply retailer Shindigz has chosen cloud commerce platform Mozu to streamline operations and optimize content across mobile…
News April 21Macy’s, Walmart, Staples Enhance Relevance Of Mobile Ads
By using real-time shopper data to serve up mobile ads that are relevant to each customer’s unique journey,…
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