localized marketing

Roots Provides Shopping Centers With Consistent Yet Localized Marketing Campaigns

Shopping centers often promote their retailers’ marketing campaigns via various digital and physical channels to drive traffic and sales. While retailers generally…

Which Wich Boosts Loyalty Registration 250% With Move To Digital

In launching a new points-based digital rewards program in October 2015, Which Wich Superior Sandwiches not only increased its total registration counts…

Macy’s, JCPenney and Sports Authority Lead In Localized Marketing

Retailers can expand cross-channel strategies, drive in-store traffic and boost engagement by including localized elements in their mobile, social and web marketing…

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